Coming up next –  Mary Poppen & Sandy Yu  Optimizing B2B SaaS Revenue: Mastering Upselling & Cross-Selling Strategies

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Streamlined Collaboration
Customer Insights
Rishi Sagar

Using Salesforce CRM for Pre and Post Sales process

Table of Content 1.Introduction 2.The Single platform Approach 3.The Separate System Approach 4.The Hybrid Approach 5.AppEQ6.Conclusion Introduction Here’s a thought-provoking consideration: Should businesses use a single platform like Salesforce for both the pre-sales and post-sales process, or opt for separate systems for each? This debate isn’t just academic; it strikes

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Importance of CX
Customer Success
Rishi Sagar

The Importance of Customer Experience in Today’s Business Landscape

I think we all know the answer to this question. Every organization revolves around this principle. Jeff Bezos, the founder of Amazon, observes, it has elevated due to increased customer access to information, more options, and various means of expressing their viewpoints. In other words, customers have become accustomed to

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Success EQ - Coffee Hours S1-E06 (Mary Poppen))
Customer Success
Archana Prajapati

Expert Insights on Upselling & Customer-Centric Growth Strategies in Business

Leadership in Focus: Gleaning Success Strategies from Industry Experts With – Kristi Faltorusso, Sandy Yu and Vincent Manlapaz Previous Next Tech touch and customer segmentation, go hand in hand, this is a must-listen, if you want to nail these disciplines. Mano, Co-founder, AppEQ.AI Summary Our recent webinar, “Leadership in Focus:

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Strategies
Customer Success
Vincent Manlapaz

Strategies for Leveraging Customer Success in Driving Business Growth

Amidst the fast-paced changes and fierce competition in today’s business environment, the impact of the subscription economy (subscribing to the outcomes rather than purchasing a product with the burden of ownership) on the SaaS business has been significant, disrupting the traditional approaches to customer management and work processes. According to

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Sales - CS Handoff
Customer Success
Rishi Sagar

Mastering the Art of Sales to Customer Success Handoffs: Key to Unparalleled Customer Loyalty

Table Of Content 1.Introduction 2.Common Pitfalls in Sales-to-CS Handoffs3.Best Practices for Flawless Handoffs4.Bridging the Sales-CS Gap5.Tailoring Strategies Based on Deal Type6.Case Study7.Conclusion8.Sources9.FAQ Segment Introduction Ever wondered why 60-70% of sales to existing customers succeed, while new client pitches only have a 5-20% success rate? The key lies in the nuanced

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